Creating emotional connections with target audience is vital to success.(Foodservice)(dialogue with Patricia Dailey)(Interview)
Publication Date: 25-JUN-07
Publication Title: B to B
Format: Online
Company: Reed Business Information Ltd.~Officials and employees
Author: Slavens, Roger

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Description

Byline: Roger Slavens

Since 1998, Patricia Dailey has served as editor in chief of Reed Business Information's Restaurants & Institutions, the industry's largest magazine. But she's not just another journalist who has learned about the restaurant and foodservice arena from the outside looking in. Dailey began her foodservice career at Don Roth's Blackhawk-a legendary Chicago-area eatery-as catering director and assistant manager. BtoB caught up with her to tap her special insights into the state of the restaurant industry.

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