Crown Jewels Marketing

Hopp to Retire as Chairman & CEO, Ludwig Named Successor.
Cancer Weekly; 12/15/2009; 1353 words; ...digital and social media, direct marketing and analytics, and has agreed...Worldwide. "Our people are our crown jewels," Hopp said. "My commitment...digital communications and direct marketing with an emphasis on sharp analytics...

Ford call for pride inWales.(Sport)
Western Mail (Cardiff, Wales); 12/11/2009; 595 words; ...that could be compromised by the new proposals for "crown jewels" sport on TV which would include Wales' competitive qualifying matches. With a background in marketing, which includes spells at MTV and Coca-Cola, Ford...

New man Ford gets into top gear for Welsh FA.(Sport)
South Wales Echo (Cardiff, Wales); 12/11/2009; 712 words; ...Cardiff City Stadium in the future. The 39-year-old marketing expert started his new role yesterday and officially...that could be compromised by the new proposals for 'crown jewels' sport on TV which would include Wales' competitive...

Ford ready to drive the future of Welsh FA.(Sport)
South Wales Echo (Cardiff, Wales); 12/10/2009; 709 words; ...month. Hereford-born Ford was Coca-Cola's former marketing chief, and has been heavily involved in sponsorship...that could be compromised by the new proposals for 'crown jewels' sport in TV which would include Wales' competitive...

FAW set to unveil new chief exec Ford.(Sport)
Western Mail (Cardiff, Wales); 12/10/2009; 756 words; ...Coca-Cola's former marketing chief, and has been...new proposals for 'crown jewels' sport in TV which...multimillion dollar marketing campaigns for the 2006...charge of Coca-Cola's marketing strategy at the 2004...