Company Profile
Updated: 15-DEC-09Marketing Media Directions Inc.
Private Company, Headquarters Location
1115 Arundel Ave., Westerville, OH 43081-1172, United States
(614)890-4099, (614)890-1936 fax,
Primary SIC: Management Consulting Services, Primary NAICS: Administrative Management and General Management Consulting Services
Description: Services: Consulting firm which focuses on several areas critical to marketing productivity-new product design and development, marketing positioning studies, market tracking and performance measurements, advertising concept pre-testing, and post audits. Also performs specialized studies which seek to determine expected return on investment of marketing initiatives. Offers expertise in designing and executing consumer focus groups, executive interviews and telephone survey research with major specialty being the interviewing of hard-to-reach executives. Industries served: consumer goods, services, and retailing. primarily in Great Lakes area.
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Recent News Articles
- New Direct Marketing Technology Announced between HearAtLast Holdings, Inc. & iSign Media; XenaCare Holdings, Inc. Announces Advertising in NFL Alumni Publication.
M2 Presswire - October 20, 2009 - Text mining provides marketers with the "why' behind demand; Direct shops sift through social-media conversations to explain consumer behavior regarding brands.(NEWS)(7-Eleven Inc. signed a deal with Omnicom Group Inc.)
Advertising Age - July 27, 2009 - LIFE TAKES VISA IN NEW MARKETING DIRECTION; How it plans to keep consumer confidence up and use media to get results.(CMO Strategy)(Visa U.S.A. Inc.)(Interview)
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Los Angeles Business Journal - March 24, 2008
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