Playboy Enterprises Inc.

Exporter
680 N Lake Shore Dr., Chicago, IL 60611-4546, United States
(312)751-8000, (312)751-2818 fax, http://www.playboyenterprises.com

Primary SIC: Cable & Other Pay Television Services, Primary NAICS: Cable and Other Subscription Programming
Description: Playboy Enterprises Inc. was organized in 1953 to publish Playboy magazine and is now a media and lifestyle company marketing the Playboy brand through a wide range of multimedia properties and licensing initiatives. The company was incorporated in Delaware and is publicly traded on the New York Stock Exchange. Playboy Enterprises is organized into the following three reportable segments: entertainment, publishing and licensing. The entertainment group's operations include the production, marketing and sales of programming under the Playboy, Spice and other brand names, which are distributed through various channels, including domestic and international TV, Internet, wireless and satellite radio. The publishing group's operations include the publication of Playboy magazine, special editions and other domestic publishing businesses, including books and calendars, and the licensing of international editions of Playboy magazine. The company's licensing business leverages the Playboy name, the Rabbit Head Design and the company's other trademarks globally on a wide range of consumer products, Playboy-branded retail stores and entertainment venues. More

Manufacturing: Magazines, calendars and catalogs. Communications: Cable television broadcasting. Finance: Trademark and merchandise licensing. Services: Home video and DVD production, radio program production, and entertainment website. Retail: Catalog and online sales of adult-oriented products.