Company Profile
Updated: 11-NOV-09Kellogg Co.
Exporter
PO Box 3599, Battle Creek, MI 49016-3599, United States
(800)962-1413, (616)961-2000, (616)961-2871 fax, http://www.kelloggcompany.com
Primary SIC: Cereal Breakfast Foods, Primary NAICS: Breakfast Cereal Manufacturing
Description: Kellogg Company was founded in 1906 and incorporated in 1922. The company and its subsidiaries manufacture and market ready-to-eat cereal and convenience foods. Kellogg's headquarters are in Michigan. Kellogg's principal products are ready-to-eat cereals and convenience foods, such as cookies, crackers, toaster pastries, cereal bars, fruit snacks, frozen waffles and veggie foods. The company manufactures these products in 18 countries and sells them in more than 180 countries. Typically, Kellogg company sells their products to grocery stores, for sale to consumers. Wal-Mart Stores Inc. is their largest customer and accounted for 19 percent of sales in 2007. Kellogg owns a number of trademarks pertaining to their cereals, including Kellogg's Corn Flakes, Fruit Loops, Corn Pops and Rice Krispies. Non-cereal trademarks include Keebler, Famous Amos, Cheez-It, Sunshine and Wheatables, among many others. The company offers licenses to third parties to usethese trademarks on various goods. More
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U.S. Cellular to Promote Alan D. Ferber to Executive Vice President-Operations.
Marketing Weekly News; 11/21/2009; 908 words; ...industry and, prior to joining U.S. Cellular, he was a co-founder of traq-wireless and held leadership positions at...Michigan and an M.B.A. in finance and marketing from the Kellogg School of Management at Northwestern University. Keywords...
ENERGY EFFICIENCY: Brands drive process.
Process Engineering; 11/17/2009; 1399 words; ...energy efficiency programmes. Kellogg's approach spans induction...a noticeable impact," says Kellogg's, citing staff response...aluminium cans a year in the Kellogg's building," said a company...plans to install additional co-generation facilities in the...
CaSon Grows Sustainable Business with CHEP.(Company overview)
Business Wire; 11/16/2009; 1035 words; ...pallets that don't wind up in landfills," said David Tonso, Co-Owner of CaSon Potato. Tonso added that sustainability is...With global partners that include Procter & Gamble, SYSCO, Kellogg's, Kraft, Nestle, Ford and GM, CHEP is known for Handling...
Kellogg predicts Eggo waffle shortage next year
The Boston Globe; 11/15/2009; 383 words; ATLANTA - Kellogg Co., the largest US maker of breakfast...possible," Charles said in the e-mail. Kellogg said it doesn't expect the shortage...specialty channels unit last quarter, Kellogg chief executive oficer David Mackay said...
Jason R. Anderson Joins Miller Buckfire as Managing Director.
Investment Weekly News; 11/14/2009; 849 words; ...Managing Director, Chairman and Co-Founder of Miller Buckfire...Buckfire, Managing Director and Co-Founder of Miller Buckfire...MBA in Finance from the J.L. Kellogg Graduate School of Management...Keywords: Miller Buckfire & Co., Llc, Automobiles, Finance...
Manufacturing: Ready-to-eat cereals, drink mixes, frozen dessert pies, gravies, pie shells, quiche mix and other pastries, sauces, soups, soup bases, toaster pastries, waffles and other convenience foods.
Recent News Articles
- GM, Kellogg, Nestle beat to the tweet as squatters take over Twitter names; Marketers that have not registered handles fear brand reputation at risk.(NEWS)(General Motors Corp.)(Nestle Beverage Co.)
Advertising Age - November 09, 2009 - Meatless Maple Flavored Sausage Patties are new under the Morning Star by Kellogg Sales Co. of Battle Creek, Michigan.(North American Frozen Food Products)
Quick Frozen Foods International - October 01, 2009 - Stores show there's always room for a few more deals: once again the number of featured space promotions in Britain's supermarkets is up. James Ball examines the deals retailers are making space for.(analysis: RETAIL & COMMODITY PRICES)(Coca-Cola Co., Kellogg Co. and Nestle S.A.'s advertising campaign rankings)(Company rankings)
Grocer - August 22, 2009 - Zacks Analyst Blog Highlights: VistaPrint, Office Depot, Office Max and Staples and Kellogg Co.(Company overview)
Business Wire - August 03, 2009
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