Fred's Inc.

Public Company, Headquarters Location
4300 New Getwell Rd., Memphis, TN 38118-6801, United States
(800)374-7417, (901)365-8880, http://www.fredsinc.com

Primary SIC: Variety Stores, Primary NAICS: All Other General Merchandise Stores
Description: Founded in 1947, Fred's Inc., a discount general merchandiser headquartered in Memphis, Tennessee, operates a chain of over 690 retail and pharmacy stores located throughout 15 states primarily within the southeastern portion of the United States including Georgia, Texas, Mississippi, and North and South Carolina to name a few. The company's core strategy is to provide common everyday merchandise with certain specialty items to offer customers a selection of over 12,000 frequently purchased products at low prices using a discount strategy and everyday low pricing program without spending too much emphasis on promotional activities. As part of this strategy, the company maintains low opening price points and competitive prices on key products across all departments, regularly offering seasonal specials and departmental promotions supported by direct mail, television, radio and newspaper advertising. Fred's supplements their general merchandise with its private label products and seasonal goods and has pharmacies in many of its stores. In addition to its private label, Fred's carries many nationally recognized brand name products, as well as lower-priced off-brand products.Retail: Discount general merchandise and pharmacy store chain. Finance: Franchiser of discount general merchandise and pharmacy stores.