Why Advertise on Goliath
Launched in 2004, Goliath (http://goliath.ecnext.com) features premium business content by The Gale Group, Inc. available for purchase by either pay-per-view or subscription. Goliath content includes:
- 450,000 in-depth company profiles
- over 5 million business news articles and industry and market reports
- databases of business leads
- business encyclopedias
- business courses
- sample business plans
In December 2005 Goliath was awarded a Models of Excellence award by Info Commerce Group. The award acknowledged Goliath for serving the business community's needs, from researching best practices when starting a business to keeping informed of the latest business news.
Goliath's premium content attracts a vast audience of business professionals including a high percentage of c-level executives and top level managers. Goliath helps effectively reach this sought-after audience by employing sophisticated ad delivery and campaign management techniques.
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