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Our Daily Meds.

Publication: Trial
Publication Date: 01-JAN-09 		Format: Online
Delivery: Immediate Online Access
Full Article Title: Our Daily Meds.(Book review)

Article Excerpt
Our Daily Meds

Melody Petersen

Sarah Crichton Books

www.fsgbooks.com

448pp., $26

[ILLUSTRATION OMITTED]

Lawyers involved in pharmaceutical litigation don't need Melody Petersen's book to tell them what they already know about the industry's underhanded tactics. Still, Our Daily Meds: How the Pharmaceutical Companies Transformed Themselves into Slick Marketing Machines and Hooked the Nation on Prescription Drugs is an extraordinary book that I would recommend to colleagues who are involved in this type of litigation, as well as to all people who want to get a better understanding of how drug companies influence consumers' medical decision-making.

For fellow pharmaceutical litigators, the book helps refocus us on the big picture that can get lost as we get mired in discovery disputes with defense counsel hell-bent on keeping us from getting our...

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