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CASE STUDY - BARBOUR: Barbour timeline.

Publication: Brand Strategy
Publication Date: 08-SEP-08
Format: Online
Delivery: Immediate Online Access
Full Article Title: CASE STUDY - BARBOUR: Barbour timeline.(J. Barbour and Sons Ltd.)(Chronology)(Brief article)

Article Excerpt
1894 Founder John Barbour opens J Barbour & Sons in South Shields, UK.

1908 John's son, Malcolm, produces the first mail order catalogue for the brand. By 1917, the catalogue accounts for almost 75% of Barbour's business, including international orders from Chile, South Africa and Hong Kong.

1934 A...

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