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Corporate social responsibility: an overview.

Publication: San Diego Business Journal
Publication Date: 17-NOV-08 		Format: Online
Delivery: Immediate Online Access
Full Article Title: Corporate social responsibility: an overview.(CORPORATE PHILANTHROPY)

Article Excerpt
Does being a socially responsible company pay? More and more companies are managing their businesses to produce an overall positive impact through economic, environmental and social actions. What does this mean, and do consumers reward them for it?

The essence of corporate social responsibility (CSR) is doing well by doing good. Some define it as a continuing commitment by business to behave ethically while improving the quality of life of the work force and its families as well as the environment.

The many different terms used to refer to CSR in the media can be confusing--corporate citizenship, community involvement, community engagement, corporate accountability and others. The focuses of this special supplement--corporate...

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