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ATC acts out: well-known actress helps launch promotional campaign for line of allergen filtration products.

Publication: Nonwovens Industry
Publication Date: 01-NOV-08 		Format: Online
Delivery: Immediate Online Access
Full Article Title: ATC acts out: well-known actress helps launch promotional campaign for line of allergen filtration products.(American Textile Co.)(Finola Hughes)

Article Excerpt
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As autumn days cool down, people begin preparing for the inevitable shift to more home-based activities. For the 62 million Americans who suffer from indoor allergies and asthma, the warmth of home may be anything but comforting. Summer air can draw scores of dust and allergens into heating ducts, curtains, bedding and carpets--all of which unleash their fury with the first blast of heat from the furnace.

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According to privately held Duquesne, PA-based American Textile Company (ATC), a leading manufacturer of mattress and pillow protectors, bed pillows and mattress pads, now is the time to prepare. The company has launched a new campaign to...

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