Home | Business News | Browse by Publication | M | Marvels & Tales

Why Fairy Tales Stick: The Evolution and Relevance of a Genre.

Publication: Marvels & Tales
Publication Date: 01-APR-08
Format: Online
Delivery: Immediate Online Access
Full Article Title: Why Fairy Tales Stick: The Evolution and Relevance of a Genre.(Book review)

Article Excerpt
Why Fairy Tales Stick: The Evolution and Relevance of a Genre. By Jack Zipes. New York: Routledge, 2006. 332 pp., bibliography, index, illustrations.

In an ambitious and interesting outing, Jack Zipes moves beyond his previous work theorizing the fairy-tale genre as "classical tales ... consciously and subconsciously reproduced largely in print by a cultural industry that favors patriarchal and reactionary notions of gender, ethnicity, behavior, and social class" (2). In the opening chapter, Zipes asks whether there may be internal and external elements of fairy tales that account for both how and why the genre spread and persists, and how and why certain tales loom large as popular favorites.

Toward this end, Zipes postulates human reception and reproduction of fairy tales as a behavior governed by evolutionary forces. He casts the genre of fairy tales as a kind of species and individual tales as viruslike entities. He employs a theoretical construct...



More articles from Marvels & Tales
Catalogue of Portuguese Folktales.(Book review), April 01, 2008
The Little Mermaid.(Theater review), April 01, 2008

Looking for additional articles?
Search our database of over 3 million articles.

Looking for more in-depth information on this industry?
Search our complete database of Industry & Market reports by text, subject, publication name or publication date.

About Goliath
Whether you're looking for sales prospects, competitive information, company analysis or best practices in managing your organization, Goliath can help you meet your business needs.

Our extensive business information databases empower business professionals with both the breadth and depth of credible, authoritative information they need to support their business goals. Whether it be strategic planning, sales prospecting, company research or defining management best practices - Goliath is your leading source for accurate information.