Home | Business News | Browse by Publication | B | Best's Review

Solve the puzzle.

Publication: Best's Review
Publication Date: 01-OCT-08
Format: Online
Delivery: Immediate Online Access
Full Article Title: Solve the puzzle.(ADVERTISING)(Lincoln Financial Group signed a deal with 22squared Inc.)(Brief article)

Article Excerpt
LINCOLN FINANCIAL'S newest move in its "futureself" ad campaign, which launched in 2007, is helping solve the puzzle.

Lincoln Financial partnered with ad agency 22squared to design its latest ads next to and around the Wall Street Journal and The New Yorker's crossword puzzles, each time giving readers a...

Access Full Article, Compliments of Goliath

View this article FREE - Now for a Limited Time, try Goliath Business News
Free for 3 Days!



More articles from Best's Review
Covering the bases: from spring training to the World Series, insurers..., October 01, 2008
Avoiding further regulatory chaos: a common global framework could lea..., October 01, 2008
Control issues: the once-vaunted career-agent system has given way to ..., October 01, 2008
U.S. private-passenger auto--top writers by state.(Property/Casualty: ..., October 01, 2008
U.S. auto physical damage--top writers by state.(Property/Casualty: Au..., October 01, 2008

Looking for additional articles?
Search our database of over 3 million articles.

Looking for more in-depth information on this industry?
Search our complete database of Industry & Market reports by text, subject, publication name or publication date.

About Goliath
Whether you're looking for sales prospects, competitive information, company analysis or best practices in managing your organization, Goliath can help you meet your business needs.

Our extensive business information databases empower business professionals with both the breadth and depth of credible, authoritative information they need to support their business goals. Whether it be strategic planning, sales prospecting, company research or defining management best practices - Goliath is your leading source for accurate information.