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In U.S. tour, Mr. Tata gives Jaguar and Rover dealers a hug.

Publication: Automotive News
Publication Date: 30-JUN-08 		Format: Online
Delivery: Immediate Online Access
Full Article Title: In U.S. tour, Mr. Tata gives Jaguar and Rover dealers a hug.(Ratan Tata)(Jaguar Cars Inc.)(Land Rover North America Inc.)

Article Excerpt
Byline: Lindsay Chappell

Who was that elegant stranger sipping tea and poking around in the service shop of Allen Aron's Chicago area Jaguar dealership this month?

None other than the man who now owns Jaguar, Indian industrialist and billionaire Ratan Tata.

Tata, who just paid $3 billion to acquire Jaguar and Land Rover from Ford Motor Co., wasted no time flying over to the United States to meet some of the brand's oldest and biggest dealers.

It was his first visit to a Jaguar dealership. Anywhere. And also the first time in memory dealers have laid eyes on their top factory decision-maker.

"I've been a Jaguar dealer for 40 years,'' says Norm Tompkins, owner of San Jose British Motors near San Francisco, whom Tata invited to lunch. "In all the years Ford owned us, I never met a single Ford executive.''

Tata's cross-country dealership pilgrimage, flying with his top...

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