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Watch for your IFA member survey: The International Franchise Association's Research Committee recently began work on a three-year research plan. Chaired by Immediate Past Chairman Michael Isakson, president and COO, ServiceMaster Co., the committee is working on several projects, including a new membership survey.

Publication: Franchising World
Publication Date: 01-JUN-08 		Format: Online
Delivery: Immediate Online Access
Full Article Title: Watch for your IFA member survey: The International Franchise Association's Research Committee recently began work on a three-year research plan. Chaired by Immediate Past Chairman Michael Isakson, president and COO, ServiceMaster Co., the committee is working on several projects, including a new membership survey.(FW FOCUS: RESEARCH)(Brief article)

Article Excerpt
The International Franchise Association has engaged Supplier Forum member Service Management Group to conduct the Web-based survey which will be distributed soon to all IFA members to update the 2004 data, gauge the "importance level" members attach to the association's strategic goals and priorities, and to measure members' satisfaction...

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