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Brian McHale; Empower MediaMarketing.

Publication: Advertising Age
Publication Date: 27-SEP-04 		Format: Online
Delivery: Immediate Online Access
Full Article Title: Brian McHale; Empower MediaMarketing.(Special Report: Media Mavens)

Article Excerpt
Byline: Jack Neff

Even after the consolidation boom of the 1990s, Cincinnati media independent Empower MediaMarketing still gets acquisition overtures-some quite publicly, as when David Verklin, CEO of Aegis Group's Carat North America, mused to a trade publication last year that Empower would make a nice target.

Brian McHale is flattered, but entirely uninterested. The 37-year-old president of Empower is glad to keep aggressively plying the agency's offbeat approach of handling national media accounts from Cincinnati with...

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