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Consumers find value in nutrition labeling.(NCBA COLUMN)

Publication: Meat & Deli Retailer
Publication Date: 01-MAY-08
Format: Online
Delivery: Immediate Online Access

Article Excerpt
It is important for meat retailers to recognize that customers, who are becoming increasingly health conscious, are seeking nutrition information.

Interest in such data is revealed in Beef Checkoff-funded in-store labeling research.

In a 2006 study with Indianapolis-based Marsh Inc.,...

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...Supermarkets more than 50 percent of consumers indicated that they believed beef to be healthier...

NOTE: All illustrations and photos have been removed from this article.



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