Home | Industry Information | Business News | Browse by Publication | E | ETC.: A Review of General Semantics

Videshi views.

Publication: ETC.: A Review of General Semantics
Publication Date: 01-JAN-08
Format: Online
Delivery: Immediate Online Access

Article Excerpt
Wednesday, October 24, 2007. Delta flight 16 touches down at 9:15 p.m. After 25 hours of traveling, I feel like over-baked bread, crusty around the edges and none too appetizing. Yet, I've made it to Mumbai. After grabbing my luggage, I head for the exit and step into the glare of TV cameras....

View more below

You can view this article PLUS...

  • Hundreds of the most trusted magazines, newspapers, newswires, and journals (see list)
  • Business news from North America and around the World
  • More than 10 years of article archives
  • Unlimited Access at any time - ONLINE and all in ONE place

Now for a Limited Time, try Goliath Business News - Free for 7 Days!
Tell Me More   Terms and Conditions
Already a subscriber?
Log in to view full article
Purchase this article for $4.95

...Photographers lean forward over the rails, and then settle back again when they realize it's just me frozen in the doorway: clearly not the famous person they awaited. Greeters wave signs at me, but none bear my name. Am I adrift in India? Nope. I missed it during my first dazed sweep: Welcome Ms. Andrea. The adventure begins.

For the next 18 days, I immersed myself in a culture with a 5,000-year-old history. The India I found was one of close quarters, fragrant food, colorful saris, intricate temples, blazing sun, and, of course, people interested in exploring general semantics--the reason I came to this amazing place.

How did I prepare for this experience? This enormous opportunity to present general semantics to so many people and the temerity of doing so within a new (for me) cultural context spurred me to intense research. I plowed through web sites about India, skimmed blogs, joined message boards, dug into books about Indian history and culture, and, yes, watched videos. Hooray for Bollywood! I pulled books from my shelves. I combed through Korzybski, Lee, Bois, Hayakawa, Johnson--both Wendell and Ken--and Read. I reviewed my notes from twenty-plus years of teaching gs at the university level, in workshops and in seminars. From another bookshelf, I grabbed texts on cross-cultural perspectives by Gudykunst, Samovar, Hall, Kim, and Koester. In the nights leading up to departure, intercultural theories and general semantics frameworks danced in my head.

Peeling the cultural onion. Using general semantics gave me ways to think about my experiences within this culture while planning presentations to teach general semantics itself. To help me evaluate my experiences in a new cultural context, I turned to intercultural communication theories, which also helped me to craft appropriate examples (and weed out inappropriate ones) when presenting general semantics to Indian audiences.

Edward Hall is generally acknowledged as having founded the field of intercultural communication by fusing theories and frameworks from various earlier disciplines. To pare it down to bare roots, I would say this field of study tries to understand and explain how people from different cultures perceive, behave and talk differently about their experiences. Hall stated that merely hypothesizing about and studying culture did not produce effective intercultural communication. One had to DO intercultural communication. I didn't have to look very hard to see the parallels between general semantics and intercultural communication theories.

Baggage and cultural awareness. Too bad the airlines don't have a "cultural baggage" inspector who could check to see if I packed too many cultural assumptions. After all, I know how the perceptual bias of my home culture...

NOTE: All illustrations and photos have been removed from this article.



More articles from ETC.: A Review of General Semantics
The bridge at Neverwas: closing remarks at Baroda.(Workshop Materials), January 01, 2008
National workshop on general semantics., January 01, 2008
An emergence., January 01, 2008
Gandhi values and terrorism.(Mohandas Karamchand Gandhi)(Excerpt), January 01, 2008
Retrospect.(Reprint), January 01, 2008

Looking for additional articles?
Search our database of over 3 million articles.

Looking for more in-depth information on this industry?
Search our complete database of Industry & Market reports by text, subject, publication name or publication date.

About Goliath
Whether you're looking for sales prospects, competitive information, company analysis or best practices in managing your organization, Goliath can help you meet your business needs.

Our extensive business information databases empower business professionals with both the breadth and depth of credible, authoritative information they need to support their business goals. Whether it be strategic planning, sales prospecting, company research or defining management best practices - Goliath is your leading source for accurate information.