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Brady Corporation Acquires DAWG, Inc., a Direct Marketer of Sorbents and Facility Safety Products.

Publication: Business Wire
Publication Date: 04-MAR-08
Format: Online
Delivery: Immediate Online Access

Article Excerpt
MILWAUKEE -- Brady Corporation (NYSE:BRC) has announced that it has acquired DAWG, Inc. of Terryville, Conn. Terms of the transaction were not disclosed.

DAWG (which stands for "Doing Away With Grime") is a direct marketer of sorbents, spill-containment products, safety-storage cabinets, first-aid kits, and other products that help keep facilities safe and clean. The company, founded in 1991, had sales of approximately $4.5 million in 2007. Their products are sold to facility managers, safety managers, maintenance and housekeeping functions.

The acquisition of DAWG allows Brady to increase its share of the sorbents and spill containment market which it added to its portfolio with the acquisition of...

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