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show notes.

Publication: B to B
Publication Date: 11-FEB-08
Format: Online
Delivery: Immediate Online Access
Full Article Title: show notes.(Events)(CMP to acquire Mass Events Labs)(Unicast to introduce Unicast Fusion3D)(The Center for Exhibition Industry Research to release exhibition industry)(Brief article)

Article Excerpt
CEIR introduces exhibition-specific ROI Tool Kit

The Center for Exhibition Industry Research has released an exhibition industry-specific Return on Investment Tool Kit. It was created in concert with Exhibit Surveys, the International Association of Exhibitions and Events and the Professional Convention Management Association. It is designed to assist exhibiting...

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