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Open Mobile Video Coalition Emphasizes Study on Consumer Interest and Value Upside in Mobile Digital Broadcast TV Technology.

Publication: Business Wire
Publication Date: 04-FEB-08
Format: Online
Delivery: Immediate Online Access

Article Excerpt
Improved Spectrum Utilization, Incremental Revenue and Asset Values Require Near-Term Technology Standardization and Consumer Launch

WASHINGTON -- The Open Mobile Video Coalition (OMVC), an alliance of over 800 U.S. commercial and public broadcasters committed to the development of mobile digital television, endorses the results of a study conducted by the National Association of Broadcasters (NAB) which identifies and quantifies substantial potential advertising revenues to be generated by mobile digital television services. Additionally, OMVC notes that the study does not include the impact of additional...

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