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We all hate goals, so think small.(Marketing)

Publication: Wood Digest
Publication Date: 01-DEC-07
Format: Online
Delivery: Immediate Online Access

Article Excerpt
We all hate goals, so think small

By Rick Hill

Why do we hate goals? We set goals for changing our life, our weight, our work and our relationships. Countless seminars show you how to set goals, make them timely, accountable and worthwhile. For one day -- or maybe even a whole week a...

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...-- after seminar, every attendee is setting goals and working on their accountability. After two weeks, most of us have stopped keeping track. After a month, we've given up completely. Then we spend the next six months feeling guilty and blaming ourselves for being such lazy people.

Well, it's not all your fault. These conferences set you up to fail. Like most seminars on motivation, organization and relationship building, goal seminars are meant to pump you up for the day. They want you to walk out giving them glowing reports and tell them about how good you feel. You never get a seminar evaluation form a month after the seminar, do you?

Seminars do have some value. Jim Rohn in his book, The Art of Exceptional Living, prods us to continue to go to...

NOTE: All illustrations and photos have been removed from this article.



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