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Deal solidifies AmeriMark hold on direct field; Middleburg Heights firm inherits New Jersey counterpart's specialty in `back-end' operations.

Publication: Crain's Cleveland Business
Publication Date: 24-DEC-07 		Format: Online
Delivery: Immediate Online Access
Full Article Title: Deal solidifies AmeriMark hold on direct field; Middleburg Heights firm inherits New Jersey counterpart's specialty in `back-end' operations.(News)(Company overview)

Article Excerpt
Byline: JOHN BOOTH

In a merger of two big-time direct marketers, AmeriMark Direct in Middleburg Heights has acquired Dr. Leonard's Healthcare Corp., a company based in Edison, N.J.

Both well-established catalog and online sellers cater primarily to a 55-and-older audience, with AmeriMark focusing on women's clothing and household items...

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