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Blowtorch Entertainment and Alloy Media + Marketing Partner to Promote Innovative Content Offerings to College Audiences.

Publication: Business Wire
Publication Date: 17-DEC-07
Format: Online
Delivery: Immediate Online Access

Article Excerpt
SAN FRANCISCO -- Blowtorch Entertainment and Alloy Media + Marketing (AM+M) (NASDAQ:ALOY) today announced a strategic partnership for the development and execution of media and promotional campaigns aimed at raising awareness and building excitement among college audiences for upcoming Blowtorch feature films and the company's related online and offline offerings. Blowtorch will work with AM+M on various aspects of its young-adult focused marketing efforts as it launches its content offerings in early 2008.

Blowtorch is a new, innovative media company focused on delivering truthful, edgy, audience-influenced content to...

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