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Marketing chief admits PO only has 'one last chance'.

Publication: Marketing Week
Publication Date: 04-OCT-07
Format: Online
Delivery: Immediate Online Access
Full Article Title: Marketing chief admits PO only has 'one last chance'.(Post Office Ltd.)(Brief article)

Article Excerpt
The Post Office's marketing director Gary Hockey-Morley has admitted the company has "one last chance" to fix its problems as he prepares to launch the brand's biggest advertising drive for several years.

Hockey-Morley, who joined the Post Office from Abbey last year (MW September 7, 2006), says the company...

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