Home | Business News | Browse by Publication | P | PR Newswire

AEGON to Become Main Sponsor of Renowned Dutch Soccer Club AFC Ajax.

Publication: PR Newswire
Publication Date: 17-OCT-07 		Format: Online
Delivery: Immediate Online Access

Article Excerpt
THE HAGUE, The Netherlands, October 17 /PRNewswire-FirstCall/ -- AEGON has signed an agreement in principle to be the main sponsor of AFC Ajax, one of Europe's best known soccer clubs, beginning with the 2008-09 season. As part of the agreement, the AEGON brand name will appear on the Amsterdam-based club's famous red-and-white game jerseys.

As a result of its many successes, Ajax has attracted a large and enthusiastic fan base around the world. Sponsoring the club will help support and strengthen AEGON's brand-recognition as the Group continues to expand its international presence in the months and years ahead.

Member of the Management Board AEGON N.V. Johan van der Werf said: "This is a wonderful opportunity for us. AEGON and Ajax have strong ambitions and share a similar outlook. We both want to be the best at what we do. Just like AEGON, Ajax has strong roots in the Netherlands but is recognized around the world. For many years, Ajax...

View this article FREE - Now for a Limited Time, try Goliath Business News
Free for 3 Days!



More articles from PR Newswire
Huaneng Power International, Inc. Unit 4 of Yingkou Power Plant Comple..., October 17, 2007
Ness Technologies Advances in Software Magazine's 25th Annual Software..., October 17, 2007
Motorola's Mobile Music Gift Ideas for This Festive Season., October 17, 2007
Interim Safety Data Favorable for Vical's Phase 2 Trial of DNA Vaccine..., October 17, 2007
Comerica Reports Third Quarter 2007 Earnings., October 17, 2007

Looking for additional articles?
Search our database of over 3 million articles.

Looking for more in-depth information on this industry?
Search our complete database of Industry & Market reports by text, subject, publication name or publication date.

About Goliath
Whether you're looking for sales prospects, competitive information, company analysis or best practices in managing your organization, Goliath can help you meet your business needs.

Our extensive business information databases empower business professionals with both the breadth and depth of credible, authoritative information they need to support their business goals. Whether it be strategic planning, sales prospecting, company research or defining management best practices - Goliath is your leading source for accurate information.