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Will farm visits help the concrete kids? Stefan Chomka examines the plans for the Year of Food and Farming--launched this week. Will they work?

Publication: Grocer
Publication Date: 15-SEP-07 		Format: Online
Delivery: Immediate Online Access
Full Article Title: Will farm visits help the concrete kids? Stefan Chomka examines the plans for the Year of Food and Farming--launched this week. Will they work?(year of food and farming)

Article Excerpt
One in five children have never been to the countryside. A fifth have never picked fruit and eaten it. A quarter of eight-year-olds have never come within touching distance of a cow or pig. Some children believe lemons are grown in Birmingham and rhubarb is eaten by kangaroos. Others say they have seen the countryside--passing it on the motorway.

These are the worrying findings of a new study published this week to coincide with the launch of the Year of Food and Farming, a government-backed campaign to build children's understanding of food at grassroots level. But will this new initiative do enough to address what is a deep-seated malaise in the UK?

The Year of Food and Farming, which will culminate at the Royal Show in July next year, will focus on three core areas--farm and factory visits, experiences of...

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