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Am I the only one dreaming about customer service?

Publication: Mississippi Business Journal
Publication Date: 24-SEP-07 		Format: Online
Delivery: Immediate Online Access
Full Article Title: Am I the only one dreaming about customer service?(Perspective)

Article Excerpt
I had a dream. I dreamed I placed a customer service call to Corporate America. After only one ring, a pleasant voice answered the phone. The representative listened attentively to my complaint, then quickly set about resolving the problem. Within five minutes, the issue was solved. I hung up the phone with a smile on my face and a decision to drop her boss a nice note.

Then I woke up. I was still on hold.

These days, most of my waking hours are spent on the phone, trying to fix some small problem that should only take a few minutes. I'm tired of going through 10 menus to get to a real person. I'm weary of being treated like my business doesn't matter. I'm exhausted by having to tell...

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