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Comex, Frazee play ball with Chivas USA: Comex and its subsidiary, Frazee Paint, look to increase exposure as the new sponsor for the Chivas USA major league soccer team.

Publication: Coatings World
Publication Date: 01-AUG-07
Format: Online
Delivery: Immediate Online Access
Full Article Title: Comex, Frazee play ball with Chivas USA: Comex and its subsidiary, Frazee Paint, look to increase exposure as the new sponsor for the Chivas USA major league soccer team.(International Coatings Scene: LATIN AMERICA)

Article Excerpt
Mexico's largest paint producer, Consorcio Comex, and its U.S. West Coast subsidiary, Frazee Paint, have recently signed a multi-million-dollar deal to sponsor the Chivas USA major league soccer team, based in Carson, within Los Angeles county California, for three years, according to Brian Martin, the international liaison for Comex Group.

As part of the deal, the Comex brand name will appear exclusively on the soccer jersey fronts, and the team's $10 million home stadium--the Bell Gardens Sports Center--will be renamed the Frazee...

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