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The attention crash: a new kind of dot-com bust; on Digital Commincations.

Publication: Advertising Age
Publication Date: 18-JUN-07
Format: Online
Delivery: Immediate Online Access
Full Article Title: The attention crash: a new kind of dot-com bust; on Digital Commincations.(influence of growth and innovations in digital communications on marketing)

Article Excerpt
Byline: Steve Rubel

The state of the Web 2.0 economy is an evergreen topic in the blogosphere. Pundits like to check under the hood to examine if this era is anything like the Web 1.0 bubble.

So far, indications are that the excitement around Web 2.0 is different from last time. Entrepreneurs aren't minting paper millions on Wall Street-the...

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