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PeaceHealth ad touts new hospital.

Publication: The Register-Guard (Eugene, OR)
Publication Date: 31-JAN-04
Format: Online
Delivery: Immediate Online Access
Full Article Title: PeaceHealth ad touts new hospital.(Government)(Animation takes viewers to the future - whether they know it or not)

Article Excerpt
Byline: CITY BEAT/SPRINGFIELD By Matt Cooper The Register-Guard

Have you seen the new PeaceHealth commercial?

The hospital is airing spots that show a computer-generated depiction of Sacred Heart Medical Center at RiverBend, idyllically situated among the trees in the Gateway area - but there is no mention that the $400 million project hasn't been approved yet.

"That is not the focus of the message," spokesman Brian Terrett said. "Our message is about our vision of the future of health care."

"Introducing Sacred...

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