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LaSorda picks ally for top post; New purchasing boss Boag has old ties with Chrysler chief.

Publication: Automotive News
Publication Date: 28-MAY-07 		Format: Online
Delivery: Immediate Online Access
Full Article Title: LaSorda picks ally for top post; New purchasing boss Boag has old ties with Chrysler chief.(Tom LaSorda, Simon Boag)

Article Excerpt
Byline: Robert Sherefkin, David Barkholz

The key thing about Simon Boag, Chrysler's new purchasing chief: He's Tom LaSorda's guy.

Boag (rhymes with "vogue'') is a manufacturing expert who can match Chrysler CEO LaSorda's deep knowledge of production. Years ago, the two Canadians worked together at General Motors' CAMI assembly plant in Ontario. More recently, Boag was chief of production planning for the Mercedes Car Group in Germany. Now they've reunited.

LaSorda wants new blood and a new bedside manner for his company's all-important supplier relations post. Last week, Chrysler announced that Boag would replace Peter Rosenfeld, executive...

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