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Products: Zestra's libido boosting launch.

Publication: Chemist & Druggist
Publication Date: 19-MAY-07
Format: Online
Delivery: Immediate Online Access
Full Article Title: Products: Zestra's libido boosting launch.(Brief article)

Article Excerpt
Zestra feminine arousal oil has been launched in UK pharmacies. The product contains botanical ingredients said to work on sexual pleasure pathways to boost libido.

Supporting the launch, a six-month #200,000 marketing campaign is underway, targeting 40 to 70 year olds with advertisements in the Daily Mail, Good Housekeeping...

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