|
Article Excerpt
Byline: James B. Treece
F18 Eastern Wing, Hanwei Plaza, No. 7 Guanghua Road
Chaoyang District, Beijing 100021, P.R. China
(86)10-6561-3030, www.mitsubishi-motors.com.cn
Top executive: Hiromi Endo, general manager
This is a rebuilding year for the Mitsubishi brand in China.
Total sales of Mitsubishi cars in China fell last year. "We have to recover, at least to the past level" of more than 100,000, says Shinsuke Katsuragi, corporate general manager of Mitsubishi's North Asia Office.
He lists the company's top two priorities for 2007 as:
1. Increase sales of the Mitsubishi-badged Galant and Lancer built by Soueast (Fujian) Motor Co. in Fuzhou, Fujian province.
2. Increase sales of imported Mitsubishi cars.
Mitsubishi also must...
|
|
More articles from Automotive News
Audi leaps into digital age.(News)(Audi AG introduces Audi TV )(Brief ..., May 14, 2007
ZF wants U.S. rebound.(Suppliers)(ZF Friedrichshafen AG)(Brief article..., May 14, 2007
Stein named publisher of Automotive News Europe.(News)(Brief article), May 14, 2007
U.S. sales derby no longer 2-horse race.(Final assembly)(Ford Motor Co..., May 14, 2007
To sell a Malibu, get a Camry; Chevy dealers are told to bring mighty ..., May 14, 2007
Looking for additional articles?
Search our database of over 3 million articles.
Looking for more in-depth information on this industry?
Search our complete database of Industry & Market reports by text, subject, publication
name or publication date.
About Goliath
Whether you're looking for sales prospects, competitive information, company
analysis or best practices in managing your organization,
Goliath can help you meet your business needs.
Our extensive business information databases empower business
professionals with both the breadth and depth of credible,
authoritative information they need to support their business
goals. Whether it be strategic planning, sales prospecting,
company research or defining management best practices -
Goliath is your leading source for accurate information.
|
|
