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Article Excerpt
February 24-26, 2004 Hynes Convention Center, Boston, MA ARCHITECTING JAVA, NET, WEB SERVICES, MX, XML, AND OPEN SOURCE
JOIN THE EXCHANGE!
Become a part of the Development Technologies Exchange in Boston this February. Learn from the leading voices in the i-Technology world, see the latest developments from the companies that push the envelope of innovation, and network with the movers and shakers of IT.
The Edge 2004 East Conference Program holds the information you need to excel in today's competitive environment.
2 Features & Attractions
* 3 Days Packed with Education and Training
* Keynotes & Panel Discussions from Industry Leaders
* FREE Web Services Security Tutorial
* FREE .NET Tutorial "The Smart Client Perspective"
* Industry-Leading Certification Programs
* "Birds of a Feather" Discussions
* Round Table Discussions
* Opening Day Welcome Reception
* Compelling Case Studies & Best Practices
* Hands-On Labs
* Featured Product Demonstrations
* Exhibit Floor Featuring More than 40 Companies and Hundreds of Products
* Real-time SYS-CON Radio Interviews
Who Should Attend
* Software Developers
* Software Engineers
* CTOs
* CIOs
* Development Managers
* Application Developers
* IT Directors
* Technical Directors
* Analysts
* Consultants
* Programmers
* IT Managers
* Technical Architects
* Team Leaders
* Software Consultants
Keynotes
Chris Hjelm
CHIEF TECHNOLOGY OFFICER, ORBITZ
Tuesday, February 24, 2004--10:00 a.m.
Chris Hjelm is chief technology officer for Orbitz and leads the company's technology strategies, engineering, site architecture, and operations. In this role, he is responsible for all aspects of technology, ensuring that Orbitz continues its industry-leading role in providing the lowest cost and most consumer-friendly technology platform in online travel. Before joining Orbitz, Hjelm served as SVP for technology at eBay Inc., overseeing all aspects of its technology. Under his leadership, eBay achieved record levels of site quality and reliability during a period of accelerating global business growth and new product introductions. Chris is also known for his work in creating and advancing world-class technology platforms at high-growth Internet companies as well as in Fortune 500 environments.
David Mendels
GENERAL MANAGER, MACROMEDIA
Wednesday, February 25, 2004--10:00 a.m
SOA+RIA=ROI
Service-oriented architectures are imperative to drive systems and data integration, but for the integration to matter it needs to read users in meaningful ways. Rich Internet applications (RIAs) combine the richness of the desktop with the reach of the web. Bringing web services and rich Internet applications together fulfills the promise and value proposition of service-oriented architectures, as users benefit from actionable, intuitive, and effective data and information. This next generation enterprise applications architecture will deliver solutions that capitalize on existing systems and increase return on investment.
David Mendels is general manager for designer and developer product for Macromedia. Since joining Macromedia in 1992 he's played a major role in the development of Macromedia's product and business strategies and in his current role supervises the gamut of Macromedia's designer and developer products, including Flex, Flash, Dreamwaver, and ColdFusion. In that capacity, he has overall responsibility for the business unit and directly manages product marketing, product management, and product development Mendels began his career at Macromedia in the international department, moving to Japan to lead the company's field operations, sales, and marketing there. After returning to the United States in 1996, Mendels held positions running business development, alliances and, general management of a number of Macromedia product groups.
Dr. Robert Sutor
DIRECTOR OF WEBSPHERE INFRASTRUCTURE SOFTWARE, IBM
Thursday, February 26, 2004--10:00 a.m.
Web Services: Surviving the Mid-Life Crisis
Mid-life can be though on those who had fast-paced, high-profile youth but suddenly find themselves with dependents and responsibilities put upon them by others. So it is with Web services as it enters the middle phase of its standardization process and moves from being a favorite of the early adopter crowd to being a dependable citizen for the ITI mainstream. How is it adapting to the challenge? Have companies like IBM delivered on the early promises of Web services? Do we need to adjust expectations now for Web services so we're not faced with major disappointments later? Dr. Sutor will discuss these and other issues, as well as explain how Web services is a critical part of how companies can become On-demand e-businesses.
Dr. Bob Sutor is IBM's director of WebSphere Infrastructure Software. He is responsible for business and product leadership for the WebSphere Application Server and WebSphere Studio software offerings. Previously, Bob was IBM's director of Web Services Technology, responsible for driving the cross-IBM Web services initiative to continue and advance IBM's leadership in providing Web services solutions, products, and services.
JAVA SESSIONS
Aspect-Oriented Programming & Java RON BODKIN, NEW ASPECTS OF SOFTWARE
Aspect-Oriented Programming (AOP) has become a hot topic of discussion for enterprise development, with the recent news of support by IBM, JBoss, BEA, Eclipse, and IntelliJ.
* What's real?
* What is AOP?
* What problems can it solve today?
* How can you make an informed decision about using AOP?
* What is the best adoption strategy?
* Who are the long-term possibilities for AOP?
This session answers these questions and gives an introduction to AOP for enterprise Java development AspertJ is a seamless AOP extension to Java. It allows the consistent and flexible implementation of crosscutting concerns such as security, exception handling testing logging caching and business rules. This is a major improvement on scattered and tangled traditional implementations.
This tutorial introduces AOP and shows how to use AspectJ effectively in an enterprise context, including examples of tools support. Attendees should have experience with OO design and Java development. AspectJ is an open source project available from the Eclipse consortium.
BIO: Ron Bodkin is the founder of New Aspects of Software, which consult and trains on enterprise Java applications with an emphasis on Aspect-Oriented Programming. Ron is also a member of AspectMentor, a consortium of AOP experts. Ron previously worked for the AspectJ group at Xerox PARC, where he led the first AOP implementation projects and training for customers. Prior to that, Ron was founder and CTO at C-bridge, a consultancy that delivered enterprise applications using Java and XML frameworks.
Squeezing Java
ALAN WILLIAMSON, JAVA DEVELOPER'S JOURNAL
Java is a very powerful language, and while it offers the developer a rich array of tools, the fundamentals mustn't be overlooked. Improving your code at the core layer will result in great improvements in efficiency and produce (hopefully) fewer bugs. We'll look at the dos and don'ts of programming and learn lots of hints and tips that will accelerate your Java coding.
BIO: Alan Williamson is SYS-CON Media's technical director, and editor-at large of Java Developer's Journal. In addition, he holds the CTO office at n-ary (consulting) Ltd, one of the first companies in the UK to specialize in Java at the server side.
Enterprise Architecture & Open Source
JAMES MCGOVERN, THE HARTFORD FINANCIAL SERVICES GROUP, INC.
Use of open source software within the enterprise is gaining momentum. The vast majority of organizations use some form of open source software, such as Linux, Apache, and JBoss, in production environments. The enterprise architecture, however, needs to incorporate the best thinking of the industry that not only includes using open source but contributing to it. The model in which open source software gets developed has practices that could assist an organization in becoming agile in their software development practices and allow them to develop software faster, with lower costs and better quality. In this session you will learn:
* Two models of development: the cathedral and the bazaar
* Value proposition of using open source
* Harnessing the power of the mob: the value proposition of contributing to open source
* Making the build versus buy decision: additional thoughts
BIO: James McGovern is an industry thought leader and the author of the best selling book, A Practical Guide to Enterprise Architecture (Prentice Hall). He is working on two upcoming books entitled Agile Enterprise Architecture and Enterprise SOA. He is employed as an enterprise architect for. The Hartford Financial Services Group, Inc. He holds industry certifications from Microsoft, Cisco, and Sun. He is member of the Java Community Process and or the Worldwide Institute of Software Architects.
J2EE v1.4
BILL ROTH, E.PIPHANY
Day-to-day work with deadlines makes it difficult to keep abreast of the rapidly evolving landscape of J2EE, especially given the numerous constituent J2EE technologies. J2EE v1.4 is chockfull of new services that affect and benefit a wide range of enterprise development tasks. This talk will extract core material from the speaker's new J2EE Developer's Handbook and describe what's embodied by J2EE v1.4. The now Web services features provided by J2EE v1.4 in particular will be highlighted. The talk will also briefly address those services missing from the current J2EE standards but still needed when building enterprise applications.
BIO: Bill Roth is senior technical evangelist for Epiphany. With over 15 years in this industry, he has played numerous roles in engineering and product marketing including program...
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