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High School Musical fans hit the big screen; Disney Channel and Sky announce Odeon Kids Club sponsorship.

Publication: M2 Presswire
Publication Date: 30-MAR-07
Format: Online
Delivery: Immediate Online Access

Article Excerpt
M2 PRESSWIRE-30 March 2007-DISNEY CHANNEL: High School Musical fans hit the big screen; Disney Channel and Sky announce Odeon Kids Club sponsorship(C)1994-2007 M2 COMMUNICATIONS LTD

RDATE:30032007

Disney Channel and Sky are launching a major sponsorship initiative building on the phenomenal success of High School Musical, the Disney Channel Original Movie which has taken the `tween' market by storm since its launch last September.

The new sponsorship sees Disney Channel and Sky join forces with Odeon Kids Club to give kids throughout the UK an opportunity to appear on cinema screens across the country. Fans simply send in their ideas for a High School Musical music video and the best will...

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