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Conscience in the cart: greener sites for online shopping.(Website list)

Publication: E
Publication Date: 01-NOV-06
Format: Online
Delivery: Immediate Online Access

Article Excerpt
Activists have been trying to influence corporate behavior through the economic clout of consumer spending for decades, but now a new generation of socially conscious web-based services is taking the work online. The services, which have sprung up in the wake of the 2004 elections, are to The...

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...designed help mainstream consumers align their purchasing power with their progressive values. sites share the aim of bringing together and packaging freely available but otherwise difficult-to-access data about corporate behavior for easy digestion by consumers.

Alonovo to the Rescue

"We felt there was a lot of frustration in America and a lot of economic power that wasn't being expressed," says George Polisner, CEO of the...

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