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Shoup thinks globally, ferments locally.(worldbeat)

Publication: Wines & Vines
Publication Date: 01-NOV-06
Format: Online
Delivery: Immediate Online Access

Article Excerpt
Launching one boutique winery is enough to keep most vintners occupied for a good long while. Allen Shoup, ex-CEO of Stimson Lane and a key player in creating the Columbia Valley appellation in Washington and helping establish the quality reputation of Washington wines, has launched not one a...

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...but seven boutiques over the past year, drawing on winemaking talent from around the world.

Under the umbrella name of Long Shadows Vintners, the wines, all made from Columbia Valley grapes, include:

* Saggi, super-Tuscan style red made in partnership with the Folonari family of Italy; the winery's latest release

* Poet's Leap Riesling, made with Armin Diel from Schlossgut-Diel in Germany

* Sequel Syrah, with John Duval, ex-Penfolds Grange winemaker and most recently Duval Wines of Australia

* Pedestal Merlot with Michel Rolland of Bordeaux

* Feather Cabernet Sauvignon with Randy Dunn of Napa

* Pirouette Red Wine with Philippe Melka and Agustin Huneeus, Sr. of Napa

* Chester-Kidder Red Wine, made by the in-house winemaker Gilles Nicault, who takes care of all the wines.

I asked Shoup to explain the madness of this multi-boutique launch. "I always dreamed about owning my own business. I wanted to create something from nothing and be my own master. While working at Gallo in the mid-1970s,...

NOTE: All illustrations and photos have been removed from this article.



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U.S. winegrape growing needs more science.(vineyard views), November 01, 2006
Is it time to join the club?(marketing matters), November 01, 2006
How wine is portrayed in the mass media.(off the vine), November 01, 2006

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