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Holiday Shoppers Ready to Open Their Wallets; Majority Prepared to Spend up to $500 This Holiday Season According to Discover(R) Card Holiday Shopping Survey.

Publication: Business Wire
Publication Date: 20-NOV-06 		Format: Online
Delivery: Immediate Online Access

Article Excerpt
Nearly Half of All Shoppers Plan on Spending the Most Money on Electronics and Apparel: Majority Choose Brick Over Click as Preferred Shopping Method

RIVERWOODS, Ill. -- Discover([R])Card today released its inaugural Holiday Shopping Survey, assessing consumers' spending trends and patterns for the 2006 holiday season. The findings show that a majority of shoppers plan to spend up to $500 this holiday season and one in four intends to spend from $500 to $1,000.

The survey revealed that shoppers have robust plans to make their money go further this holiday season by finding different ways to save money, including actively looking for sales on wanted items, shopping throughout the year, and setting a budget in advance. Shoppers are feeling confident that they can...

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