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Article Excerpt
The Ten Faces of Innovation: IDEO's Strategies for Beating the Devil's Advocate & Driving Creativity Throughout Your Organization.
Author: Tom Kelley (with Jonathan Littman) Publisher: Currency Doubleday, New York, NY, 2005.
ISBN: 0385512074
The Ten Faces of Innovation is aimed at business and organization leaders who are charged with sustaining and driving a powerful culture in their organizations. This book is in the general management rather than the human resources management genre. What this book provides is a steady drumbeat of innovation case histories nested in Kelley's conceptualization of 10 roles that, singularly and intermixed, drive a successful innovation culture and process. Although none of the cases is HR-oriented, enough concepts and principles are provided that a crosswalk to HR processes and programs can be made by HR thought and practice leaders.
The author, Tom Kelley, is the general manager of the global design and consulting firm IDEO that was made famous in an ABC "Nightline" show (1999) for its wide-ranging processes for approaching tasks requiring divergent thinking and creativity. The author's brother, David Kelley, founded IDEO in Silicon Valley and also serves...
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