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New York urged to get tasteof D.C.

Publication: The Washington Times
Publication Date: 24-JUL-06 		Format: Online
Delivery: Immediate Online Access
Full Article Title: New York urged to get tasteof D.C.(BUSINESS)(RETAIL & HOSPITALITY)

Article Excerpt
Byline: Jen Haberkorn, THE WASHINGTON TIMES

Washington hit the streets of New York this weekend to drop hints about visiting the nation's capital.

The Washington, DC Convention & Tourism Corp. (WCTC) released 10,000 $1 bills with a sticker that read "He's better in color" and an arrow pointing to George Washington. The group also hired artists to paint Washington landscapes on street corners in an attempt to bring visitors here.

The guerrilla marketing tactic is part of its summer tourism...

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