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Philips Enables Haier to Capture Ultra Low-Cost Handset Market in China; Innovative Philips Nexperia Cellular System Solution 5128 Chosen for Haier's New Easy-to-Use HG-Z1000.

Publication: Business Wire
Publication Date: 30-MAY-06
Format: Online
Delivery: Immediate Online Access

Article Excerpt
EINDHOVEN, Netherlands -- Royal Philips Electronics (NYSE:PHG) (AEX:PHI) announced today that Haier, one of China's Top 3 handset manufacturing companies, has selected the Philips Ultra Low Cost (ULC) Reference Phone, featuring the Philips Nexperia cellular system solution 5128, to create a low-cost handset for mass production in China. The handset, the HG-Z1000, will be available to a potential market of 1.5 billion customers. E[acute accent]Haier chose the Philips ULC Reference Phone to consolidate its...

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