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Article Excerpt
We have all heard the saying, "Real estate is all about location, location, location." While it may seem trite and a bit overused, if you have ever tried to buy a house, open a new business or rent an apartment in a good school district, you know how true this old adage is. The same holds true for geospatial technology, an umbrella term used to describe the disciplines of surveying, mapping, remote sensing and geographic information systems (GIS). Geospatial technology links location to information to help make better, more informed decisions and to make those decision more quickly.
There is just nothing like having a good map in front of you, containing all the information you need. A map conveys the true meaning of "location, location, location." And today's technologies now allow these maps to become interactive (if you have not seen Google Earth, you have to check it out). Let's say you are marketing a large piece of real estate property. A quality map is one of the most important pieces of information in the marketing process, but unfortunately, it is often overlooked or left as an afterthought.
Seeing is believing
One large commercial developer located in Jackson has a map of every subdivision in the metro area. This map includes the total number of lots in each subdivision, the...
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