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Forest Lawn Memorial-Parks and Mortuaries Taps Skilset Communications, Inc. for Integrated Marketing Campaign.

Publication: Business Wire
Publication Date: 27-JUL-04
Format: Online - approximately 475 words
Delivery: Immediate Online Access

Article Excerpt
PASADENA, Calif. -- Forest Lawn(R) Memorial-Parks and Mortuaries has named Skilset Communications, Inc., a full-service brand development firm, to spearhead its brand strategy and integrated marketing communications campaign as the company approaches its 100-year anniversary. Forest Lawn selected Skilset Communications based on its proven expertise in developing brand campaigns that align specific market demographics and customer needs with business goals.

Leveraging its expertise in building brands from the inside out,...

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