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Article Excerpt Recruiting Mississippians to work in Jackson is easy, said Billy Sims, vice president of human resources for Jackson-based Southern Farm Bureau Life Insurance Company.
"But if they're from out of this area, the hardest thing I have to do is sell them on coming to look at Jackson, Mississippi," he said. "But if we get them here for an onsite visit, they're usually sold. They see that Mississippi isn't as backward as they've read about. They're surprised when they see a really pretty city and a very open and friendly community. Our crime is higher than it should be for a city this size, and depending on where they're coming from, that's a concern. But if they're from Atlanta or Dallas or one of the bigger cities, the crime here doesn't phase them."
To help relocated employees adapt socially, Southern Farm keeps them busy through organized sports, charitable events and committee work.
"We have an orientation program, where we try to get them involved, depending on their interests, through employee activities and in the community, like our softball teams and the PGA tournament, and The United Way, Junior Achievement and Adopt-A-School programs," he said. "The quicker we get them involved in those activities, the...
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