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Article Excerpt
Editor's note: This article was contributed by the experts at Invera.
"I'm sorry. I can't take your order. Our computer is down. Could you call back later?"
The only thing worse than asking a customer to call back later would be to actually tell them to try a competitor down the street. Clearly, computer failures cost money.
Systems fail for a host of reasons ranging from hardware failure, computer disk crashes, network connection failures, technology operational errors, power surges, etc. Regardless of form, computer outages can wreak havoc on business operations and profitability.
When the computer system is unavailable, the entire business can stall as staff members struggle to change from an efficient on-line environment to an unfamiliar, error-prone manual process. The following problems, among others, surface instantly:
* Orders are lost because salespeople cannot respond properly to customers.
* Profit margins can slip due to the inaccessibility of on-line pricing information.
* Orders are misplaced or recorded in error.
* Sales, warehouse...
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