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PC Market Growth Surges As Portables And Low-Cost Systems Drive Demand, According To IDC.

Article Excerpt
FRAMINGHAM, Mass. -- The PC market again proved its resilience as worldwide shipments jumped to 16.6% growth in the second quarter, according to IDC's Worldwide Quarterly PC Tracker. Low-cost systems and portable adoption continue to be key market drivers, stimulating consumer adoption as well as commercial replacements. EMEA was once again a source of tremendous growth while other regions are also performing well. Worldwide growth was up more than 4% from May forecasts of 12.3%, while growth of 11.7% in the United States was in line with forecasts of 11.6%.

"This kind of growth in the PC market is just amazing," said Loren Loverde, director of IDC's Worldwide Quarterly PC Tracker. "At some point we expect the flood of consumer and portable demand to let up, but so far falling prices and demand across regions and market segments continues to support growth. Such consistent growth raises the prospect that the recent replacement wave is being supplanted by growing adoption that could sustain higher growth into the future."

"While desktop sales remain stimulated by record low prices, notebook adoption in the United States continues to accelerate," said David Daoud, client computing research manager at IDC. "Segments that have shown sensitivity to pricing have been reacting positively to incentive pricing while fully endorsing mobile...

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