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VeriSign Endorses and Supports Mobile Marketing Association's Best Practices Guidelines for Mobile Content Services.

Publication: PR Newswire
Publication Date: 27-MAY-05 		Format: Online
Delivery: Immediate Online Access

Article Excerpt
Mobile Content Industry, Carriers and Consumers to Benefit from New Standards

MOUNTAIN VIEW, Calif., May 27 /PRNewswire-FirstCall/ -- VeriSign, Inc. , the leading provider of intelligent infrastructure services for the Internet and telecommunications networks, today announced that the company's U.S. mobile content service, Jamster!, endorses and supports the Mobile Marketing Association's (MMA) consumer best practices guidelines for cross-carrier mobile content services.

VeriSign worked as a key contributor with the Cellular Telecommunications Industry Association (CTIA), the Mobile Marketing Association (MMA) and leading wireless carriers in the development of these critical guidelines. The shared goal of the participating organizations is to ensure a positive consumer experience when interacting with mobile content services. The guidelines include a distinct set of best practices ranging from...

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