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Market's back - naturally.

Publication: The Register-Guard (Eugene, OR)
Publication Date: 28-APR-05 		Format: Online - approximately 911 words
Delivery: Immediate Online Access
Full Article Title: Market's back - naturally.(Business)(The Willamette Street grocery store, formerly Wild Oats and Oasis, buys locally)

Article Excerpt
Byline: RETAIL NOTEBOOK By Joe Mosley The Register-Guard

It's sort of like in real estate, where location is everything.

But in the world of natural foods, Mark Lew has concluded, it all boils down to locality.

His T-shirt - the unofficial uniform at Lew's new Capella Market - says it the most succinctly: "Locally grown, locally owned."

"That's where we felt Wild Oats kind of went astray on us," Lew says. "We have lettuce that was grown just up the road here, cut this morning. Not grown in California and shipped through a hub in Portland."

Lew, who was a store manager, defected along with several department managers just before Wild Oats closed the second of its two Eugene markets, at 2580 Willakenzie Road, early this year.

He then leased the former Oasis Fine Foods...

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