|
Article Excerpt
Alloy Marketing and Promotions, a Leader and Trendsetter in Emerging Niche Markets, to Team Up With SUBWAY(R) for New Innovative Youth Marketing Initiative
MILFORD, Conn., May 2 /PRNewswire/ -- In an effort to expand its brand, SUBWAY(R) restaurants, the world's largest submarine sandwich franchise, has hired Alloy Marketing and Promotions (AMP) to execute a promotional campaign targeting Teens. With their unparalleled expertise in marketing to this demographic and more than 30 years of experience, AMP will help propel SUBWAY(R) restaurants into an untapped growth market and drive sales.
"Noting the rising, influential purchasing power of Teens in the United States, we understand how an increase in Teen-traffic could positively benefit our brand," said Chris Carroll, Senior Vice President...
|
|
More articles from PR Newswire
ICG Commerce Executives to Speak at ISM'S 90th Annual International Su..., May 02, 2005
QUMAS Announces Further Success in the Financial Services Industry., May 02, 2005
Catalyst Launches RFID Solutions at ASUG to Give SAP(R) Users Affordab..., May 02, 2005
/C O R R E C T I O N -- Tupperware Corporation/., May 02, 2005
HSA Bank Announces Online Enrollment Capability., May 02, 2005
Looking for additional articles?
Search our database of over 3 million articles.
Looking for more in-depth information on this industry?
Search our complete database of Industry & Market reports by text, subject, publication
name or publication date.
About Goliath
Whether you're looking for sales prospects, competitive information, company
analysis or best practices in managing your organization,
Goliath can help you meet your business needs.
Our extensive business information databases empower business
professionals with both the breadth and depth of credible,
authoritative information they need to support their business
goals. Whether it be strategic planning, sales prospecting,
company research or defining management best practices -
Goliath is your leading source for accurate information.
|
|
